You're Overzealous With Cleansing
If you’re going ham with your micellar water at the end of the day, you’re only making it worse. “Rubbing your eyes too often and too hard, or roughly removing eye makeup can break blood vessels in the delicate skin around the eyes, leading to dark circles,” Batra said.
Ploch agreed. "Avoid rubbing the eyes, as this can further increase redness and pigmentation around the eyes. Many eye creams claim to help with symptoms, but the results are usually temporary unless the cream is used long-term. My favorite eye cream (and the one that I personally use) is Skinceuticals A.G.E. Eye Complex ($97)."