He's a sporting icon, so who better to launch a fitness center in the Middle East than Mike Tyson? The sports-star-and-actor announced that he'll be opening up the Mike Tyson Academy in Dubai and he'll have a press conference and swanky launch party for it at the Burj Khalifa.
Hosted by Virgin Radio presenter, Kris Fade, the press conference will take place May 4 and on May 6 a separate bash will be held.
As well as a full scale boxing ring in every venue, MTA will also focus on cardio, strength and functional training.
"Dubai has established itself on the world map by hosting many leading sporting events and icons and there is definitely a niche in this market for a fitness centre that is associated with quality and driven by a hard-core, challenging philosophy like mine," Mike said in a statement. "I strive to maintain consistency across all my centers with trainers that have been certified by me as well as exceptional training staff who will be on site to ensure a certain benchmark is maintained. I am positive that this is going to be only the beginning of a long-running successful association between myself and the region."
Just looking at the poster below is enough to get anyone excited! This is going to be awesome!