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Nike Olympics 2016 Commercial Imagines Athletes As Babies

Sports Stars Share a Poignant Message With Fans As Olympic Athletes Head to Rio

With less than two weeks to go until the Olympics begin, the world is feeling very enthusiastic as the best athletes on the planet get ready to outdo not only their competitors but themselves too. So the latest commercial from Nike couldn't come at a better time.

The advert starring Bobby Cannavale imagines the sports stars we know and love as toddler being encouraged to "Just Do it." It begins with him switching off a kids' music player and shouting "Listen up babies!" Viewers might be amused as the watch he screen star tells the little ones, "Life's not fair. You get no say in the world you're born into. You don't decide your name, you don't decide where you come from."




But his words hit home when he points out facts that are at the center of the ongoing refugee crisis around the around the world right now, and obstacles some well known athletes have had to overcome themselves. "You don't decide whether you have a place to call home or whether your whole family has to leave the country. Yeah it's messed up," he adds.

The clip ends on a positive note though, as Bobby reminds the spring chickens that from an early age, you get to take life in whatever direction you choose, and that the future is unlimited. "You don't decide how the world judges a person like you, you don't decide how the world begins but you do get to decide how it ends," he says.

Watch the video that's trending on Twitter to the mini stars in action and see how famous names are supporting the message on social media below. Baby fist bump!

Image Source: Twitter user nike
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