Erdem x H&M Proves You Don't Have to Be Girly to Wear Florals
As we already knew from the exciting trailer and subsequent shots from the campaign, florals and lace are in for us ladies this Fall/Winter, but even if you're not usually the type to channel English garden party dress, you still might want to join the line lines outside the store on November 2.
The collection features a number of androgynous looking numbers for ladies, including structure coats and suits. On the flip side there's floor-length floral frocks and bow-embellished tops, but we love the flower power suits that are the perfect blend of masculine and feminine.
"I am so happy to collaborate with H&M, and to explore my work on a whole new scale including a menswear collection which I have never done before. It's also such a thrill to work with Baz Luhrmann, one of the most important storytellers of our time," Erdem previously said about creating the campaign with the legendary filmmaker behind Moulin Rouge.
See everything from the ladies' collection in the gallery.