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Apple ARKit: Ikea Place Uses Augmented Reality For Shopping

Apple’s New Update Will Change the Way You Shop at Ikea Forever

If you find yourself having to mentally prepare for a weekend trip to Ikea, you'll love the Swedish brand's latest launch. Coming with iOS 11 are a bunch of cool apps that use augmented reality to really bring your iPhone or iPad to life. One of the ARKit launches is Ikea Place, an app which lets you virtually "place" furnishings in your space so you can see exactly what it looks like before you bring it home. It solves the problem of wondering whether a sofa will look good underneath that framed artwork or if it even fits in the space you imagined, as every item appears on your device to scale.

Of course, it wipes away any concern for those who prefer to order online from Ikea but don't because they are nervous that rug, lamp or table might have to be sent back if not suitable.

Being able to layer virtual content on real-world scenarios using our phones and tablets is all thanks to Apple's top notch in-built camera, motion sensors and powerful processors, and if you're impressed by what Ikea has come up with, hold tight because there's plenty more where that came from.

POPSUGAR Middle East got a preview of the upcoming launch from Michael Valdsgaard, Leader Digital Transformation at Ikea, at an event in New York recently.

Check out the video above to see how it works.

Image Source: Ikea
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