Skip Nav

Chevrolet Arabia Saudi Women Driving Ad

Women in Saudi Can Drive From June but This Video Proves Not Everyone's Eager to Make a Statement

In just a few months, women in Saudi Arabia will be able to drive for the first time but a new video from Chevrolet Arabia proves that the change in law won't provoke everyone to take advantage.

The clip shows some women from the country admitting they have no intention of getting behind the wheel in first year, or even ever, following the issuance of a royal decree by His Majesty King Salman bin Abdulaziz Al Saud of Saudi Arabia.

It proves that while some women may be eager to make a statement, others don't feel the pressure to drive, just like many women in other countries choose not to.

Speaking about the launch of a new social media campaign, Molly Peck, Chief Marketing Officer at General Motors Middle East, said: "With #UpToMe, Chevrolet recognizes Saudi women's new-found possibility to decide, and it emphasizes that from this June onwards, it's up to them."

Check out the clip and tell us what you think in the comments!

Image Source: Chevrolet Arabia
How To Watch The Saudi Film Festival 2020
HRH Princess Reema Joins International Olympics Committee
When is Eid al Adha 2020?
13 Women Appointed to Saudi Arabia's Human Rights Council
COVID-19 |  When Can Expats Return to Saudi Arabia?
Hajj To Take Place In Saudi Arabia This Year
Saudi Princess Reema To Join Olympic Committee
COVID-19 | Saudi Arabia Reinstates Lockdown in Jeddah
Saudi Arabia UNESCO Site Al Ula To Reopen in October 2020
Saudi to Host Ad-Diriyah Biennale Foundation Art Event
Saudi Arabia to Implement 24 Hr Lockdown During Eid Al-Fitr
Saudi Star Aseel Omran Best Fashion Looks
Latest Love