Skip Nav
Warner Bros.
Warner Bros. Abu Dhabi Finally Opens This Summer, Now Take a Look Inside
Best Clubs in the World 2018
The Top Clubs in the World Right Now Will Inspire Your Party Vacation
House Party Bar Dubai, Fairmont Sheikh Zayed Road
This New Dubai Bar Throws the House Party You Wish You’d Had in the 90s
16 of the Most Empowering Signs From the Families Belong Together Marches

IKEA Recreates Syrian Home

You've Never Seen an IKEA Showroom Like This Before

A new installation appeared at Norway's flagship IKEA store earlier this week, and it strays from the brand's typical model showrooms.

Titled 25 m2 of Syria, the installation is part of an initiative to promote Norway's annual fundraising event, "TV-aksjonen." All donations from this year's event will go to the Red Cross to support people living in war and conflict zones.

25 m2 of Syria is a mock apartment, much like you see in IKEA stores around the world, but this time, IKEA created a replica of the real Damascus home of a Syrian girl, Rana, and her family of 9. Throughout the display, IKEA price tags and posters are attached to products-- but not with typical dimensions, color choices, and prices. Instead, IKEA's iconic tags tell the story of how Rana and her family live, and, more importantly, how visitors can help.

Check out the video below!

25m2 SYRIA from POL on Vimeo.

Aleppo Cat Man
Syrian Refugee Stuck in Malaysian Airport For Over a Month
CookForSyria at 2018 Dubai Food Festival
Careem Raises $100K For Refugees
Renewable Energy Solar Plant Refugee Camp Jordan
Bana Alabed's Trip to New York
Dubai Cares Helps Syrian Refugees
Inside Out Project Syria
George and Amal Clooney Help Syrian Children
Abandoned Zoo in Syria
Syrian Refugee Ballet Dancer
Illustrations Show Why You Should Help Syrian Refugee Kids
Latest Love
All the Latest From Ryan Reynolds