Over the last few months, Uber UAE has tried a number of different gimmicks to attract new customers, such as ice cream delivery via Uber jet ski, and Uber yacht.
Yesterday though, the car service tried out a totally new trick to celebrate three years of service in the UAE. By sliding the car type option over to "Uber Cupcakes," users had the chance to get four Magnolia cupcakes delivered directly to their door--totally free of charge. While some customers were able to score the cupcakes, there were a lot more who were totally disappointed when they found out that there weren't as many delivery cars as they'd hoped. See how they reacted on Twitter...